Look at this video from Nike: https://www.youtube.com/watch?v=drcO2V2m7lw
- What is NIKE’s slogan?
- How has the slogan been tweaked in the title of this video?
- Who is the intended audience of the video?
- What effect does this video have on you?
- Explore the hashtag #UntilWeAllWin online. What is it about?
Then watch this video, also from Nike:https://www.youtube.com/watch?v=lomlpJREDzw
6. Towards, the end of the video, Colin Kaepernick says: “Don’t ask if your dreams are crazy. Ask if they are crazy enough”. What do you think he means and how is this shown through the video?
7. Then the NIKE symbol and slogan come up – what is the effect of this?
8. Finally, discuss the role sports and sports companies can play in fighting for a more equal world.